Step inside 28 World-Class companies that have put Reengineering to work

Each of the 28 companies featured here has used Reengineering to deliver dramatic results like these:

• rebuild market share lost to foreign competitors.
• pull back from the edge of financial collapse.
• empower front-line staff and transform customer ratings.
• cut out unnecessary management levels.
• harness the power of information technology.
• achieve breakthrough improvements in productivity, cycle time, new product development and profitability.

See the problems these companies faced, the objectives they set, the projects they ran and schedules they followed. Learn the pitfalls they encountered and how they overcame them. Then put their experience straight to work in your company. You will find full-length Case Studies, focused Case Notes and revealing Interviews with key executives.

In-Depth Case Studies

Each in-depth Case Study looks at the implications of a major Reengineering project at a named company:

• Follow the 9-step Reengineering program used by a top financial group - mapped out in detail. Adapt each stage to your own project.
• See how a small computer firm reengineered product development - re-grouping around customer segments and integrating R&D, testing and engineering.
• An Austrian service-sector firm used a merger to drive its Reengineering program. Find out the resources it used, and with what results.
• One multinational company reengineered an entire division, using the 'decision triangle'. Use this tool - presented and explained in this Case Study in detail - to get results from even the most complex project.
• Copy the ground-breaking Enterprise Information Planning program to reengineer your information systems. The firm involved earned $41m in benefits from Reengineering its information systems projects.

Plus 7 more Case Studies from named companies

Targeted Case Notes

Each of the 16 Case Notes offers a focused snapshot of the key components of a Reengineering project in a named organization. Case Notes include:

• How a major Automobile Association saved $4 million with 'quick-hit' Reengineering projects.
• How a leading bank regrouped around its customers' needs to give a one-stop service.
• How a European chemicals manufacturer benchmarked against its own past best-performance data to develop Reengineering targets.
• How a young phone company cut order-fulfilment from 30 days to 3 days, then zero.
• How a major fast-food chain used Reengineering to serve new customers at locations like stadiums and airports.
• How a Health Care company reengineered its accounts system and cut its accounts receivable balance by $25m.

Plus 10 more Case Notes from named companies

Exclusive Interviews

Nothing can beat the experience of senior executives who have managed their own Reengineering projects. In these interviews, you get first-hand advice and specific recommendations from Reengineering insiders.